Recycled Paper

Clear
Concise
Compelling
Content and Copy

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My second-grade teacher made us memorize short poems and recite them every week. I hated it. Mostly because I was unduly shy, and the dread of standing in front of the judgemental eyes of 29 seven-year-olds is enough to frighten the hardest of men. At any rate, what I didn't realize then was that memorizing the classics ended up giving me a life-long love affair with words on paper.

I started writing poems and songs and stories. I saw how people are moved, persuaded, and challenged by words. I learned that choosing words wisely is when wisdom works its wonders. I was hooked. 

And then, I found my way with words has a place in the center of business storytelling that moves the needle, so to speak. So that is what I do. I move the needle with words. If you'd like to see how I have listed some samples of my content below.

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A brief Linkedin Article about the benefits and features of Steinberg's UR line of Audio Interfaces.

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Long-form content on the entrepreneurial spirit. 

Music Equipments

A Christmas email that converts? Who'd have thunk it!
This one blew away open rates and sell-through expectations.  

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Product Copy for Audio Production Software on the  Audio MIDI Plus site.

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Copy for Genesis Community Church, part of the rebranding and web design they needed. 

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Scaler2Schedule asked for a blog post about what they were calling SEO 2.0 back in the day. A simple post about the need for proper SEO in online business.